Is Your Broker Fighting for the Best Rates?

When you receive your group health insurance renewal and see a double-digit increase—do you assume it’s final? Too often, brokers accept carrier renewals at face value, especially when working with small groups. But here’s the truth: many of those increases can be negotiated down. You just need a broker who’s willing to go to bat for you.

The Missed Opportunity

There are countless situations where employers receive renewal increases in the range of 20–30%, and with the right strategy and a little persistence, those rates can be negotiated down to single digits. Unfortunately, many large brokerages and agencies don’t take the time to push back. Why? Because it takes effort, experience, and a willingness to have tough conversations with carriers—especially for smaller employer groups.

What We Do Differently

Challenge Renewals:  Every time. We don’t just accept the carrier’s first offer—we counter with data and competitive leverage.
Present Alternatives:  Whether it’s plan design tweaks or exploring level-funded options, we look for ways to lower the bottom line.
Focus on Value, Not Just Price:  It’s not about cutting corners—it’s about ensuring you’re getting the best possible plan at the best possible rate.
Fight for Small Groups:  Even if you only have 5–50 employees, we advocate just as hard as we would for a 500-life group.

Questions to Ask Your Broker

Did you push back on the renewal rates, or just accept the carrier’s first offer?
What arguments or data did you present to justify a reduction?
Have you shown me side-by-side comparisons of alternative plans?
How often are you able to negotiate rates down for clients like us?

If your current broker isn’t taking the time to advocate for you—especially during renewal—then you might be overpaying. At Frost Insurance, we treat your money like it’s our own and fight to get you the best outcome possible.

To learn more, contact the Frost / Beck Insurance Agency.  Call us at 419-592-4476, send an email to frost@frostins.com, or click here  to submit your request today!  Alternatively, stop by and see us at one of our four convenient locations in Archbold, Napoleon, Holgate, or Whitehouse.

Coming next week we will explore how to help employees better understand their Explanation of Benefits (EOBs).